Specialized Consultancy for Structuring, Implementing and Strengthening a Network of Actors for the Development of Nautical and Cultural Tourism in the Bahia Di Todos Os-Santos, within the Framework of National Bahia Prodetur
Sector:
Cultural Tourism
Area:
Latin America and the Caribbean
Country:
Brazil
Period:
2018-2019
Client:
Estado da Bahia, Secretaria de Turismo Inter-American Development Bank
Amount:
€ 564 572
The project objective it’s to organize governance around a network of public-private actors to strengthen tourism ventures of the nautical and cultural segments aiming at the development of sustainable tourism in 18 municipalities of the Bay by:
- structuring the network of actors for the development of Nautical and Cultural Tourism;
- strengthening the actors to improve the services and products offered;
- Fostering competitiveness for the increase of employment and income in the Baía de Todos-os-Santos;
- generating new business to boost the tourism production chain;
- Integrating cultural undertakings into nautical itineraries;
- Creating and strengthening new tourism products.
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